Job Description
Job Title: Content Writer (Contract) Location: Remote
Job Type: Contract
Company Overview: At Vetted, we are focused on building a new way of veterinary care ensuring that pets have the best access to whole-istic preventative care focusing on pets' health and wellness. If you are a wordsmith who loves writing and can craft content that resonates with consumers, we want you!
Position Overview: We are seeking a creative and sales-oriented Content Writer on a contract basis to develop engaging, consumer-facing content that aligns with our brand guidelines and messaging handbook. The ideal candidate will have a background in retail service locations, a passion for pets, and the ability to collaborate with our medical team to integrate clinical and health-related information into their writing. You will be responsible for creating both short and long-form content, from ad copy and CRM emails to detailed promotional materials and internal training handbooks.
Key Responsibilities: - Content Creation:
- Write compelling short-form content including ad copy, CRM emails, blog posts, social media feedback and responses, and event invitations.
- Develop long-form content for websites, landing pages, promotional print materials, and PR communications.
- Create comprehensive handbooks and internal training materials focused on sales, marketing, and customer experience.
- Craft content for presentation decks aimed at B2B audiences.
- Collaboration:
- Work closely with the medical team to gather clinical and health-related information to incorporate into consumer-friendly content.
- Ensure all content aligns with brand guidelines and the messaging handbook.
- Proofreading and Editing:
- Proofread and edit customer-facing content produced by other team members to ensure clarity, consistency, and quality.
Qualifications: - Proven experience as a content writer, copywriter, or similar role with a strong portfolio of consumer-facing content.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Ability to adhere to brand guidelines and messaging handbooks.
- Background in retail services and a passion for pets.
- Excellent collaboration skills and the ability to work with cross-functional teams, including medical professionals.
- Proficiency in creating short-form content (e.g., ad copy, emails, social media posts) and long-form content (e.g., websites, landing pages, print materials).
- Experience in developing training materials and handbooks.
- Strong understanding of SEO and content marketing principles.
Preferred Skills: - Experience with CRM systems and email marketing platforms.
- Knowledge of the pet care industry and pet health.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
- Creativity and a sales mindset to craft persuasive content that drives consumer action.
What We Offer: - Competitive contract compensation.
- A supportive and collaborative work environment.
- Opportunities for professional growth and development.
- The chance to make a meaningful impact in the lives of pets and their parents.
Job Tags
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